Frontier Management is the parent company to Senior Care facilities across the United States. In collaboration with Americaneagle.com, I helped to redesign several pages across their website, including pages about their Spark program and individual facility landing pages. The redesign encompasses new branding, makes the pages easier to navigate and read--especially for an older audience, and maintains ADA compliancy.
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Frontier stays up-to-date with their educational blog posts, many of which include custom drawn illustrations. One such post includes "5 Exercises for Seniors in Wheelchairs." Illustrations showcase several seniors of varying age, gender and race, all demonstrating exercises for an easy and fun way to help seniors in facilities to stay active and fit.
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Frontier wrote a fun blog article highlighting seniors who have taken on extreme sports, or achieved goals that are unusual for their age. A few of those highlights included nascar racing and sky diving. While the infographic in the article only had room for clipped versions of the illustrations, the full scale drawings were part of the original concept.
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